Monday, June 3, 2013

Amazon's Kindle coming soon to the Chinese market - China Radio International

Amazon’s e-book reader Kindle and the Kindle Fire tablet will be available in China as early as the beginning of June. In addition, Amazon will also Suning, both on its website and in its stores selling both products in China.

The online retailer Amazon.com, Inc., will begin next month, its e-book reader Kindle in China to sell. So that Amazon wants to capitalize on the digital content that offers it the world’s second largest economy, beat.

The move follows the introduction of an aligned on the Android operating system app stores the company in China. It also means that the company takes the last hurdle to sell its hardware in China.

Suning Commerce Group, measured by market value China’s largest retailer of home appliances, has signed an exclusive partnership agreement with Amazon to sell the Kindle e-book reader and tablet Kindle Fire in China, said Ge Shuang, PR manager of Suning.

The products will be available to Chinese customers in early June, another employee of Suning told China Daily said on Wednesday.

addition to the Amazon website, the Kindle will also be available on Sunings e-commerce platform as well as in its regular stores for the customer, the employee added, who declined to be named.

Sunings e-commerce portal will serve as an additional option for the online sales of Kindles and provide a nationwide delivery. In addition, Suning stores built in several levels, to promote the device.

“Based on our experience with Microsoft Surface tablet we are essentially starting out in the flagship stores in China’s first-and second-tier cities with the stands and then gradually expand it to other stores across the country,” the employee said.

Source: german.china.org.cn

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