The bookseller wants to know: On the Kindle and the Kindle, the Kindle Fire HD box is now to follow. That is to BusinessWeek have experienced. The battle for the living room is opened once more. For who is the technology, controls the content.
It is a development that fully fits in Amazon’s entertainment strategy: In addition to the book and eBook business offers mail order company for some time with LOVEFiLM not only a movie rental at, but also allows you to stream movies. All content can already get on the Kindle Fire HD.
own set-top box would be the logical conclusion to consume Amazon content also comfortable on your TV. And finally arrive in the living of users. The cabinet is designed according to the report in Cupertino, home of Apple. However, Apple has nothing to do with the project, but the Amazon development department “Lab126″, directed by Malachy Moynihan, who worked in the eighties and nineties for Apple and eventually moved to California.
Amazon recently announced to invest in future productions. This is likely to be responsible in the lead role, the success of Netflix’s “House of Cards” with a great Kevin Spacey. While Netflix can be used to set-top boxes such as Apple TV, Lovefilm has only been on the Xbox 360 and the Playstation 3 available.
this autumn can imagine the device Amazon CEO Jeff Bezos. It is still unclear whether competing offers from Hulu, Netflix or iTunes would also work on the Kindle box. After all, the mail order company is known for extremely deep to anchor its own services in its own hardware.
Gives the rumors be believed, Apple gets tremendous competition in the television segment. The Apple TV (mStore link) sells very well indeed, but a twist of the screw innovation would do well Cupertino. An iTV would be the right answer. We are excited!
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